Monday, September 23, 2013

Guest Speaker Knowledge: Tobe



The Tobe Agency is responsible for creating the Tobe Report which is a fashion forecasting publication that provides retailers with predicted trends and analysis related to the business. Starting more than 80 years ago, it is referred to as the first trend forecasting company. Their trendspotters or “style scouts” are responsible for providing style and consumer interest direction for many retailers. Now owned by the Doneger group, the Tobe report is a fully comprehensive guide to the lifestyle of the fashion consumer and the industry itself. 


Check out their twitter @TheTobeReport and the Tobe Report Facebook page to find out more about the company!





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