Monday, March 3, 2014

Guest Speaker Knowledge: WindowsWear


The business overview from the WindowsWear website:

THE ULTIMATE SHOPPING EXPERIENCE - 
WindowsWear allows consumers the ability to digitally shop the latest, must-have products in the windows of the fashion retailers from the world's fashion capitals like New York, Paris, Milan, London, Barcelona, Los Angeles and more.

TREND REPORTS AND INTELLIGENCE - 
WindowsWear PRO is the premier site for the window display and visual merchandising industry, providing inspiration to the world's leading brands to innovate and create more engaging visual displays.

The site features proprietary trend reports, analysis, information and exclusive access to the world's fashion windows (20,000+ analyzed windows, 500+ exclusive brands from around the world).

NEW YORK CITY'S BEST FASHION TOUR - 
WindowsWear’s Fashion Window Walking Tours take visitors to experience NYC’s best window displays, learning about the history of New York City's fashion industry and most famous stores, how they design their windows, and the latest fashions on display. Experience fashion from a new perspective and receive exclusive offers for participating.




"…WindowsWear, which bridges technology and e-commerce. The company launched last year shortly before holiday, showcasing store window displays from around the world so consumers and merchandisers can keep tabs on global fashion trends in real time. This year, the company is launching shoppable holiday windows, where consumers can shop merchandise that’s in the window displays, said Jon Harari, cofounder and chief executive officer.”
WWD – Nov. 2013 “Holiday Selling Gets an Early Start”

It was announced just 5 days ago that a partnership has been made with the A.R.E. (Association for Retail Environments) organization. A.R.E is the only non-profit trade organization that represents the entire retail environments industry. This means the over 700 member companies of the organization will now have access to the WindowsWear PRO digital tools and visual merchandising and trend reporting.


This article gives a very good overview of the company and how professionals in the fashion industry can use the WindowsWear PRO services: http://www.prweb.com/releases/2013/11/prweb11287374.htm



Also, be sure to check out the WindowsWear social media!




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