The collection, spearheaded by Donatella Versace, was an homage to infamous brother Gianni Versace who was murdered in 1997, but who's colorful patterns changed the fashion scene forever.
Easily the most anticipated designer collaboration of the past couple years, we're happy to report The Society Editor, Rony Patzan, was on the scene the day of the madness all over Manhattan for the release of the collection. And this is the Diary of a Versace for H&M Shopper.
Asked about why NOW was the perfect time for Versace to go mass-market, this is what Donatella had to say,
"Because of all the young people who have decided to wear Versace vintage. Lady Gaga, for instance. And there is also a lot of homage to Versace happening in fashion. It is a very attractive homage, but this is the real Versace, and I think they should wear the real one. This is fashion right now. It’s not about being the same. It’s not about being safe. It’s about daring, and it’s about making people dream, too. There are not many things to dream about in the world right now, but fashion is one of them."I'm happy to report, I got my hands on some of the incredible pieces from the collection!
