Women's Wear Wednesday: What's New for JustFab.com?

The online retailer JustFab.com has been growing in popularity since its debut.  In case you aren't familiar with the site, it is a broke girl's dream! JustFab.com is a chic site to purchase all of the latest shoes and handbags.  It even gives you a closet of suggested shoes and bags that reflect your style.  Personal stylists are also able to give suggestions to you via the site as well. The best part is that every pair of shoes and handbags only costs $39.95!!

Now you might remember hearing of JustFab through commercials starring the Kardashian sisters just last year.  Since then the site has been growing and adding more variety to their collections.  And how could the site be anything less than fabulous, when they have none other than Kimora Lee Simmons as its president and creative director.

Well, now the fashion site is adding some edge to it by linking with Avril Lavigne for this upcoming Spring!  Avril's punk style brand, Abbey Dawn will be featured on the site for customers.  Lavigne started Abbey Dawn in 2008 by first featuring it in Kohl's.  Today she has revamped the brand and its social media sites.  The quality of the line is now better and prices are a little higher.

Both Kimora and Avril are excited to launch Abbey Dawn on JustFab as the style is so unique. JustFab will feature 12 shoe styles and 5 handbags from the brand.  There will also be exclusive four color variations, that can only be seen on JustFab! Avril spoke to WWD of the collection and stated:

"They are bold pieces.  They make a statement. They are a lot of fun."

Avril striking a pose for the JustFab exclusive collection of her brand Abbey Dawn.

While Kimora talked to WWD about her excitement to working with Lavigne and featuring Abbey Dawn's style by  stating:

"Avril, I feel is such a punk rock sweetheart. She really has a distinct look, feel, flair and style, and certain elements of that, speaking from a design standpoint, will cross over and resonate with our members."

Avril Lavigne has really come a long way since her Sk8ter Boy days and Abbey Dawn shows it! The style is edgy and still represents everything she stands for.  Plus, if Kimora Lee Simmons believes in her, than the collection has to be amazing! Will you be purchasing anything from Abbey Dawn on JustFab this Spring? Let us know or share with us your purchases!